I had the pleasure of meeting Juliet Denise, a franchise consultant with FranNet, for coffee recently. The process that FranNet takes their clients through to determine if owning a franchise is the right path for them, and how to find the right fit, is wonderful. They truly take the time to understand their clients to match them with the right type of business. Here’s an excerpt from the article and a link to read more…

Hallie Crawford, Atlanta Career Coach

Entrepreneur Creates Family Business in Electronic Restoration Services

Ralph Martin opened Electronic Restoration Services (ERS) of Metro Atlanta in July 2013. Since opening, Martin’s technology and data recovery business has helped customers in both commercial and residential markets restore their electronic property. From working with large corporate companies to small, start-up businesses, Martin’s expertise is derived from more than 30 years experience in consumer marketing and sales.

His decision to open ERS was largely influenced by its scalable business model and ability to fit his personal and professional goals. Having a unique competitive advantage and close proximity to his home and family ultimately drew him to the ERS franchise.

“At this point in my career, I wanted to be the sole owner of a business-to-business company – one that was expandable and had an already established model,” said Martin.

Read more here.

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I’ve had several clients in the past few weeks mention they’ve thought about being an entrepreneur. But they don’t know if they have what it takes to be a business owner. I have found that many people say this. Owning your own business sounds glamorous. Working from home, having a flexible schedule, being a part of something you have grown and nurtured can sound so appealing. And, it’s a decision you don’t want to rush into. Several things I suggest to clients to help them think it through is:

1) Talk to other business owners about what’s it’s really like to have their own gig. What are the pros but also what are the cons. What don’t they enjoy about being an entrepreneur?

2) Read Small Business for Dummies. One of my clients Joanne in TN read it voraciously to help understand how to start her own business. And learned in the process that the topics they covered did not intimidate her, so she felt more comfortable.

And 3) Make your own list of pros and cons about running your own organization based on what you’ve learned. Have a friend or family member look through the list with you. Having an objective eye can help you see things you may have overlooked.

I hope this is helpful to you. Our next post is written by a franchise consulting firm. Owning a franchise is one great way to start your own business, with a little less risk and effort in some ways…

Hallie Crawford, Career Coach

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A smart ending sentence to include in your cover letter to apply for a job is: I will call you in a few days to ensure you received this letter. What makes this sentence smart is that you proactively give yourself a reason to call your prospective employer. Mark your calendar for about three days after sending your cover letter and resume, then, rather than waiting for the employer to call you, you call the employer. While your identifiable reason for calling is to ask if the employer received your letter, while you’re on the phone, you can also ask if you are being considered for the position and if so, ask what to expect as the next step.

Being proactive is desirable, but beware – you can overstep the line in being proactive. Where does the line begin and end in being proactive? Calling once to reach your prospective employer is proactive. Calling the same employer ten times a week after already leaving multiple messages is crossing the line. Oh, there is one other major way to identify if you’re crossing the line in the eyes of the prospective employer: being proactive is desirable and being a pest is just plain annoying.

Enhance your chances of getting a job – be proactive but avoid being a pest!

Hallie Crawford and Terry L. Wynne, Ed.S., LPC, BCC
Certified Career Coaches

Category: Interview Tips
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Career HabitsI am excited to be featured in this article on wewomen.com regarding the top habits for career success. Keep in mind everyone, that these can vary according to your role, industry and company. I encourage you to think about specifically for what you do – what would make you most successful.

Use these tips as a starting point and narrow yours down for your job. Think about your daily recurring tasks, your schedule and your peak performance times, as well as your boss and your role within your organization.

Improving your current position is one way to move closer to your dream job. Sometimes we are closer than we think!

Hallie Crawford
Career Coach

P.S. Are you in the ideal career for you? Find out if you’re in the right career with our Ideal Career Quiz.

Dream JobCommencement speeches are going viral as usual. This is a very good one we wanted to share with you. It’s from one of the creators of It’s Always Sunny in Philadelphia.

Watch Video Here

Two things we wanted to point out:

1) Take a risk in the right direction: He talks about taking risks to pursue a dream, which we all know is required. We’ve heard it before. But he adds to this by talking about taking risk in the right direction. He was offered a job in Boston that he felt unqualified for (a risk). His other choice was to move to NY to pursue acting (another risk, but one that would move him further along towards his dream of being an actor in some ways.) Ask yourself-which risk is the right one? Which one will move me further towards my dream but not hang me out to dry and be too big of a risk? At the time he could figure out a way to live in NYC for a bit, he was young and single.

2) A simple thing to remember – don’t do what makes you happy, do what makes you great: I think along the way to pursuing a dream, including our dream job, there are things we’ll have to do to make it happen that don’t make us happy. But we have to do them in order to move forward. It’s the blood, sweat and tears part of achieving your goal that is almost always required – but worth it in the end.

Hallie Crawford
Job Search Coach

P.S. Be sure to check out our LinkedIn Consulting Program where you can learn how to effectively leverage your LinkedIn account for your job search and ongoing professional development.

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CareersI was honored to be interviewed last week by Laura Raines, a reporter for the AJC. She mentioned a great resource I have come across and started to read more frequently. Check it out here, it’s Maria Supporta’s weekly email from the Atlanta Business Chronicle, specifically about careers.

Hallie Crawford
Job Coach

P.S. Get one of the most information-rich career newsletters on the web delivered straight to your email inbox! Check out our Free Newsletter to help you along your career journey today!

Category: Uncategorized
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SuccessHere is a great article on LinkedIn about what successful people avoid saying. The 7 Things Successful People Never Say.

My favorite is, “This will just take a minute.” I’m guilty as charged; I use this one all the time. It’s partly because I’m impatient, partly because I’m an entrepreneur and move forward too quickly sometimes.

Be more clear about what you need from a conversation from someone – the goal, purpose and outcome – as well as the realistic time-frame. It’s more respectful to you, and to them. They can plan ahead if needed and if it will take longer than they have at that time, they can say it needs to wait.

You and I can work on it together :)

Hallie Crawford
Atlanta Career Coach

P.S. How do you know if your resume is good? Take this Resume Quiz to find out how to keep your resume out of the trash can.

InterviewEver wonder what colors are best to wear to an interview? According to a recent article,  good choices of colors to wear to an interview are conservative ones such as black, blue, gray, and brown. On the other hand, green, yellow, orange, and purple are risky to wear to interviews because they express so much creativity.

Read Article Here

Following is an analysis of what the article states that specific colors express:

  • black expresses leadership
  • blue  expresses a team player
  • gray expresses you’re logical/analytical
  • white expresses being organized
  • brown expresses dependability
  • red expresses power

For the most part, employers want to hire people who fit their culture. Fitting in their culture means that other employees find you credible and so do the organization’s clientele. When choosing the colors you’ll wear to an interview, conservative ones are a safer choice than wearing brighter ones because of the message conservative colors convey. Still undecided as to what to wear? When it comes to your choice or colors, if you really want to impress a prospective employer, just remember the old saying, it’s always better to be safe than sorry!

Hallie Crawford and Terry L. Wynne, Ed.S., LPC, BCC
Certified Career Coaches

P.S. Be sure to check out our LinkedIn Consulting Program where you can learn how to effectively leverage your LinkedIn account for your job search and ongoing professional development.

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About Create Your Career Path

Our team of career coaches help people of all ages nurture their career, identify their ideal career path, and navigate their career transition. We offer group and individual coaching as well as self-directed learning products. Schedule a free phone consultation with Create Your Career Path today.